Aligning Outcomes, Assessment & Activities

What is the Big Hairy Audacious Goal (BHAG)?

“BHAG is a concept developed in the book Built to Last. A BHAG (pronounced “Bee Hag,” short for “Big Hairy Audacious Goal”) is a powerful way to stimulate progress. A BHAG is clear and compelling, needing little explanation; people get it right away. ” (Collins 1994)

My Big Hairy Audacious Goal (BHAG)

Learners (Teacher & Student Learners) will develop a Mobile Application using Apple’s Swift programming development platform using a Project Based Learning and Computational Thinking learning framework. Resulting, learners will have opportunities to constructively collaborate, program design, and brain storm various ideas while incorporating skills such has computational thinking, detailed planning, and entrepreneurship with the end goal of creating an truly authentic mobile application that represents the core values, beliefs and strengths of hits creator.

The 3 Column Table

Learning Environments & Situational Factors to Consider (Worksheet 1)

Questions for Formulating Significant Learning Goals (Worksheet 2)


Collins, J. C., & Porras, J. 1994. Built to Last: successful habits of visionary companies. New York: HarperBusiness.

Fink, L. D. (2005). A self-directed guide to designing courses for significant learning. Retrieved from:

Harapnuik, D. (2016, June 16). Mapping your learner’s journey. Retrieved from:

Harapnuik , D. (2017, July 2). Why you need a BHAG to design learning environments. It’s About Learning.

Harapnuik, D. (2016, March 18). SWBAT – the key to writing effective learning outcomes. Retrieved from: